Car enthusiasts and automotive brands all over the world are revving the engines and getting ready to come together in Bologna, starting from December 3rd, for the 40° edition of the Motor Show. A week packed with exhibitions, workshops, demonstrations, test-drives and events, as well as an opportunity to talk about the future of the automotive industry. Passion is, of course, at the heart of the whole show: ultimately this is all about the kid in all of us, that stares in wonder and amazement at a shiny new car or a fast motorbike and dreams of driving it, of racing, of tinkering and playing with it and ultimately to enjoy that first, magical sense of freedom again and again.
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