Guides

Safe destinations for incentive travel in 2021

A study conducted by the Insa-Consulere market research institute has found that approximately 60% of the adult German population wants to travel in 2021, pandemic or no pandemic. The percentage rises to 65% in the group aged 25 to 34. This is...

market your virtual events

How to market your virtual events

Virtual events require entirely different promotional techniques than traditional ones. Flyers and posters in strategic locations won’t get attendees to your virtual conference or webinar and radio and tv ads might be way less effective in...

marketing an online event

Marketing an online event: 3 tips for organisers

Online events, such as webinars and digital conferences, are the new normal and things are not going to change as fast as we hoped or expected. Moreover, as we have already discussed, there are advantages to this kind of event, such as the...

virtual product launch

3 tips to plan the perfect virtual product launch

One year into the “new normal” of our 90% digital interactions, we are finding new ways of keeping the economy afloat and carrying on with our lives, with work, with getting excited about things that interest us, and keeping up with dates and...