Italy's top exports and how they are boosting the economy - Il blog di Smart Eventi
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Italy’s top exports and how they are boosting the economy

italy's top export pasta made in italy
Written by Angela



We have often discussed the special and unique allure that makes Made in Italy goods attractive to international audiences. Italy is, in fact, the only case of a national brand standing on its own as a worldwide symbol of trustworthy quality, rather than a merely descriptive aspect of a product’s identity. Through the years, Italy’s exports across a variety of industries have been a driving force in the Country’s economy. This is still true, even at a time when rising manufacturing powers such as India and China are periodically rumoured to have put Italian manufacturers out of business. This, however, was repeatedly proved not to be the case: customers are often particular about their favourite Made in Italy products and they will gladly wait longer and pay more for goods that are manufactured not just in Italy, but in specific Italian regions. This applies mostly to consumer products such as food, design and fashion. Other Italian exports, such as mechanical parts and construction materials, thrive on quality alone and are still very much in demand on most markets. While the European Union is naturally the first and largest market for Italian brands, they are also extremely successful in North and South America, Asia (particularly China) and Africa.

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Informazioni sull'autore

Angela

Publisher and co-founder of the communication agency Fiore & Conti Gbr. She lives and works in Berlin.

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