As the world’s economy ground to a halt in 2020, businesses and professionals everywhere were left pondering their options and trying to make plans for a better – and hopefully not too far away – future. The issue of sustainability started to be raised increasingly often. We were already aware of it, of course, but as more and more businesses realise they were going to have to rethink all of their practices and virtually restart from scratch, the question of how to do so sustainably became unavoidable. What has emerged from a whole year of intersectional debate is that not only is sustainability compatible with development, but it could be the key to success in the post-pandemic world. The concept of circular economy, hitherto relegated to the margins of the general debate, has taken a prominent position. Can a green mindset really help businesses grow and prosper? We believe so.
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